01
Bring your bio
- The version you use now is enough.
with Casey Ferrand McGee
A strategy call with Casey
Forty-five minutes. A clearer media plan.
Decide what to pitch, who to pitch it to, and what to say. One private working session on Zoom, focused on your next move.
Your host, Casey Ferrand McGee14 years in newsrooms · Edward R. Murrow award-winning reporter
Choose your time
Make room for your next move.
Come with a starting point
You don’t need a polished pitch.
02
Bring a story idea
- Choose an idea you would like to get in front of the media.
03
Know your goal
- Think about what you want coverage to do for your work.
Who you’re talking to
Casey Ferrand McGee
Fourteen years inside newsrooms deciding who got on air and who got passed over. An Edward R. Murrow award-winning reporter, former chief communications officer for major public agencies, and the author of Leverage YOU.
The strategy call applies that experience to your material in one focused, 45-minute session.
Clients on working with Casey
A thoughtful partner for your story.
Communications and PR client
“She’s extremely professional and is a very strong writer and more importantly an active listener, which is critical for a strong and seamless connective tissue between organizational vision and communications.”
Larry Irvin, Jr.Founder, Brothers Empowered to Teach